
Today we conclude exploring a tip from my friend Anna Oliver. Anna says:
“Who is your audience? What is their age/culture/religious background? Aim to engage them by saying or doing at least one thing they would be able to relate to. Our current society is no longer interested in listening to a 30-minute talk on a topic if there is no attempt by the speaker to engage them/draw their attention.đź‘Ť Hope that helps.”
Anna’s tip is so significant we’ve taking three episodes to unpack it because it has several different facets. If you watched the previous two episodes, you will know that we have discussed understanding the needs of the people we are speaking to and how that shapes the message. Today, we will explore the importance of beginning with connection.

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God bless, Malcolm